Luigicappel's Weblog

What’s in it for Me? Rewarding Check-ins

Luigi Cappel — Thu, 26 Jan 2012 01:27:29 +0000

Via Scoop.it – Location Is Everywhere

If you like the idea of having your customers check-in, ask yourself, What’s in it for the customer? Offering a check-in deal will reward your loyal customers and potentially bring in new business.
Via www.vimm.com

Filed under: Uncategorized

Bunchball Says Games Turn Twentysomethings Into Better Workers

Luigi Cappel — Thu, 26 Jan 2012 01:21:03 +0000

Via Scoop.it – Location Is Everywhere

Bunchball has been touting the benefits of its gamification tools for years, and many of its recent efforts are focused on enterprise customers.
Via techcrunch.com

Filed under: Uncategorized

8 Predictions for Location-Based Marketing in 2012

Luigi Cappel — Fri, 20 Jan 2012 04:05:35 +0000

Via Scoop.it – Location Is Everywhere

2011 was a major stepping stone for location-based services, as we outlined in our recent “Year in Review” infographic.
Via www.silverpop.com

Filed under: Uncategorized

Foursquare gets meatier with addition of 13M menu items

Luigi Cappel — Fri, 20 Jan 2012 03:53:43 +0000

Via Scoop.it – Location Is Everywhere

Delivering on its promise to make the real world easier to use, location-sharing startup Foursquare has added the menus of nearly 250,000 U.S. restaurants to its service today.

The new menu feat…
Via venturebeat.com

Filed under: Uncategorized

German Sound Pollution on Google Maps

Luigi Cappel — Thu, 19 Jan 2012 22:22:49 +0000

Via Scoop.it – Location Is Everywhere
The German courts recently decided that Berlin Airport can operate flights between 5 am and midnight.
Via googlemapsmania.blogspot.com

Filed under: Uncategorized

MyApartmentMap Mobile Apps Take Your House Hunting on the Go

Luigi Cappel — Thu, 19 Jan 2012 22:21:32 +0000

Via Scoop.it – Location Is Everywhere

iOS/Android: Previously mentioned (and Hive Five favorite) apartment search site MyApartmentMap has changed a lot since we last looked at it, but this week the service launched mobile apps for iPhone, iPad, and Android devices that let you browse…
Via lifehacker.com

Filed under: Uncategorized

Music Marketing — A Location-Based Listening Experience | Street Fight

Luigi Cappel — Thu, 19 Jan 2012 06:11:00 +0000

Via Scoop.it – Location Is Everywhere

As location-based marketing becomes increasingly popular, the variation of place-centric apps is also increasing, with niche players competing to provide targeted local ads and promotions.
Via streetfightmag.com

Filed under: Uncategorized

Start Up Business Support – Mobile owners rejecting paid-for apps

Luigi Cappel — Thu, 19 Jan 2012 06:07:54 +0000

Via Scoop.it – Location Is Everywhere
Mobile owners rejecting paid-for apps – THE majority of people do not want to pay for mobile apps up front but are more likely to spend money ‘within the app’, according to a new report. As incr…
Via www.startupbusinesssupport.info

Filed under: Uncategorized

Google Maps Mania: Clean Up America with Google Maps

Luigi Cappel — Wed, 18 Jan 2012 22:07:04 +0000

Via Scoop.it – Location Is Everywhere
[GOOGLE MAP] – Clean Up America : http://t.co/FwRgYCr0…
Via googlemapsmania.blogspot.com

Filed under: Uncategorized

TechCrunch | Yelp Enables Check-Ins On Its iPhone App; Foursquare, Gowalla Ousted As Mayors

Luigi Cappel — Wed, 18 Jan 2012 04:33:46 +0000

Via Scoop.it – Location Is Everywhere

When you think of the idea of “checking-in” at a venue in a mobile app, you likely think of Foursquare or Gowalla right now. The two gained significant momentum, funding, and users in the location space in 2009.
Via techcrunch.com

Filed under: Uncategorized