Why Would You Want an Amazon Echo and Who Else is Listening


Amazon EchoHow do you feel about a device that is listening to everything that is being said in your home or office and is connected to the Internet? Especially in this age of cyber terrorism,  when we know that criminals already use tools like Facebook to target people with easy to steal and easy to sell assets.

How do you feel when Gmail bombards you with advertisements for products you have just bought or vacation location deals when you have just returned home from that place? Besides being a waste of time because you already have those things, it shows how Google (in return for giving you free email software and storage) has access to everything you write using their freeware.

So when Amazon had their massive sale on Prime Day, I thought about the Amazon Echo and wondered what I would do with it if I had one and why.

I very occasionally use Siri to save a reminder, a note, perhaps in the car to reduce the risk of having pen and paper in my hand when the lights change, or illegally using my phone because of the inherent risks, even at a traffic light. No joke, my wife has had 2 cars she was driving totalled, both while she was legally stationary at a red light. I’m not saying she could have avoided them, she couldn’t, but the people who hit our cars were certainly not paying attention.

So when I take Siri, and I have to admit it has improved in it’s ability to understand my Kiwi accent, the number of times I have said one thing and Siri has randomly rung a phone number for someone I had no desire to speak with and the fact that Siri has even randomly responded to a sound it heard, when I hadn’t even touched my phone is interesting.

I would love to have an automated home. When I got home last night from dinner in the freezing cold city it was around 6 degrees inside our house and I said to my wife how nice it would be if I could have turned on the heat pump via my phone. It has a timer, but we didn’t know when we would be home and I’m sure we could get an electrician to wire a remote switch into that circuit without having to buy a new heat pump, but I digress.

When everything I write makes a permanent footprint on the Internet and the supplier of that service has access to it all in order to ‘assist me’, I struggle with why I would want another device listening to everything I say.

Imagine living in a country like North Korea where you can be put in jail or worse for just saying the wrong thing to the wrong person, and then having a device that YOU PURCHASED providing access to every word that you said in the ‘privacy of your own home’.

Now I know that Amazon is not a spy agency, they can’t afford for this product to risk your privacy because if it did, they could go broke, but they do want to know what you are interested in and devices like these are supposed to be your personal digital assistant. I used to have an executive assistant in one of my jobs and she knew what I wanted or needed often before I did. It was awesome because I knew and trusted her. this device has to listen, even for the Alexa command to work, so technically it is listening to every word, even if in theory it is identifying most as not relevant.

The biggest issue for me with devices like this, which was also why I digressed a little with the heatpump, is that hacking or cyber crime is easy if you know how,or are prepared to pay someone to do it for you. Whether it is hacking someone’s wireless internal garage door or front door, checking Facebook to see who has a boat in the their back yard AND is on holiday overseas is really simple, because most people don’t know how to or don’t want privacy, because they don’t realise the risk.

I read a CBS story this morning about how some cheap Chinese mobiles are apparently surreptitiously sending information from the mobiles back to China using firmware that was in the phones from the factory.

You could say that Alexa can only be woken by people using the word Alexa, then it starts listening for instructions. So what is the first thing that is going to happen when you buy one of these devices? You’re going to tell your friends about it and show it off, so you are going to be using the word frequently and waking it up frequently and it will start listening.

For now I think I’d at least like to be able to use the fingerprint recognition on my phone and tap a button to turn on an appliance if I can’t be bothered standing up to do something like turn on a light. I am happy that I can have a wireless remote system with security algorithms to do that. I’m not sure I want Amazon or a hacker to be able to listen to everything said in my home and then using data mining tools to look for keywords or information that could be used by criminals, or by advertisers to send me more info I don’t want.

How about you?

 

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Who Is Buying Your Personal Information and the Internet of Things?


Who owns your personal information? Who gives companies the right to collect data about you, your family, your friends, your activities, where you live, what you eat, drink, your health, how you travel? Somewhere along the line you probably did, because you didn’t read, or understand the fine print when you signed up for an application, an email newsletter, a loyalty card, or you aren’t worried about your privacy.

There has been much talk about the NSA, and big data monitoring systems in most countries around the world designed to protect us all from terrorism. There has been a lot of talk about how privacy is being eroded with social media. Many of us have the philosophy that if we don’t do anything wrong, we have nothing to hide. But who else is collecting, buying and selling personal information about you?

FuturistA recent story in The Futurist called ‘Connecting with our Connected World captured my attention, particularly when it outlined, from a Wall Street Journal article,  apparently fairly common knowledge, that many retail stores track personal shopping habits using loyalty cards and then resell the data to marketers. The Wall Street Journal article ‘confirmed’ that this same data is now being purchased by insurance companies for the purpose of setting premiums and investigating claims.

With the Internet of Things (IoT), we are now being encouraged to buy fridges with built in bar code readers and wireless connectivity, so that we can scan items we use and feed them to our shopping list. Many of us now have grocery applications, such as the Countdown app, which I have blogged about before in my SoLoMo Consulting blog.These apps monitor what you buy, suggest specials, recipes and even navigate you up and down the aisles of your nearest supermarket so you don’t have to backtrack for things you forgot.

As Richard Yonck of Intelligent Future LLC in Seattle points out in The Futurist, “the rate at which a household consumes sugar, salt, tobacco and alcohol would potentially be an open book.” What could your health insurer infer from that?

It names them

It names them

Combine the information from your mobile apps that know your location, where you have given permission (which is probably half of the apps you use today), your climate control, light controls (that suggest you might be home, or not), fitness apps, social media (freely searchable with tools like Facebook Graph like the example which names people who like Edam cheese,) the direction Google and Apple are heading, to be able to predict what services you may want next based on your context, profile, time and location, your life is an open book today.

The problem with all this big data that we are ‘willingly’ sharing, is that we really don’t know what we are agreeing to or what the data is being used for. I don’t believe we have adequate laws nationally or internationally to protect us from abuse of this data by any agency, business, government department, insurance company, utility company, finance company, the list is infinite.

According to a story in The Public Herald it’s pretty much a free for all. For example they say:

  • Experion sells data updated weekly on new parents, new homeowners and other new event life triggers.
  • Have a read of what information Epsilon sells in this PDF. Who reads Science Fiction novels? Ever wondered why your phone keeps ringing with charities asking for donations? They buy lists.
  • Back to the Public Herald which says that Disney sells data including who bought what, the age and gender of the children, age and occupation of the people who purchased from them and more.

These are just scratching the surface. It isn’t necessarily all bad, the problem is that there doesn’t appear to be any authority tracking who shares what information with whom. The issues come down to informed consent. When you sign a form, enter a competition online with an attractive prize and you click, ‘yes, you can share my information with partners who may have items of interest to me’ perhaps because you think you might have a higher chance of winning the prize, you are losing control of your data.

There are laws designed to protect us from spam, but we often sign away rights without understanding the implications. Companies selling our data will argue that they have our approval to use and share our information. The flow of data will become so convoluted that it will become impossible to know who has what. Big Data companies will consolidate this data also with our ‘implied’ approval.

Governments need to be thinking about this now, if it is not already too late. Of course they arguably need the data as well in order to provide quality health, education and other services, including planning future smart cities. They need as much data as possible, although they don’t in many cases need the granular level down to individual people.

So as a footnote, think about all the cool Internet of Things you are buying over the next couple of years, like exercise devices, remote controlled security cameras and home access, climate control, sleep and snoring monitors, lighting, car telematics, electronic ticketing for public transport and much more, weigh up the cool with potential risk and consider that if legitimate organizations can access your data, so potentially can people wanting to commit crimes. It is already known that burglars steal product to order based on what they find on social media apps like Facebook (had a great weekend on the jet ski and now I’m off to Fiji for a couple of weeks and I’m putting the dogs in a kennel).

trash can is stalking you: using wifi to track people in the real world


Whether or not you give permission, your mobile phone is sharing information to anyone who wants to invest in relatively low cost to collect it and analyse it.

SoLoMo Consulting

See on Scoop.itLocation Is Everywhere

Smartphone-monitoring bins in London track places of work, past behavior, and more.

Luigi Cappel‘s insight:

This is an important read. The MAC address can ultimately be used to identify any one if there are sufficient ‘trash cans‘ located in areas where you live. If you consider the number of CCTV cameras located around London for example. One of these devices attached to each of those would be enough to start identify persons of interest.

As the story explains, if these devices are placed in malls or next to public toilets, you can identify the gender of the user. If these devices are used at shopping malls, cinemas, bus stops, you can find out roughly where people work, go to school, what sporting matches or night clubs they go to, you can build up a profile.

This can be used…

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