New Zealand gets TomTom Car Navigation on iPhone first!

OK, we were only ahead of Australia by a couple of hours, but we need everything we can get. Maybe we should give some iPhones to the All Blacks to help them find the try line in the TriNations and Bledisloe on Saturday, but that’s another story. As another aside, when I wrote TriNations, my spell checker suggested ‘urinations’. We’ll let that one be too.

So this morning I got a phone call letting me know that TomTom Car Navigation is now available with GeoSmart maps, for New Zealand in the iTunes Apps Store. This is awesome news. We’ve had some routing applications available in New Zealand, but nothing with any real accuracy. Also the other apps required that you download data frequently, which means additional cost to your Telco, whereas the iPhone application has all of the maps and Points of Interest you need on the device.

The application requires OS3.0 but as I understand it, as long as you have the OS version, you can run the application on any iPhone as well as iPod Touch if you purchase the TomTom Car Kit. Neither helps me as I only have an iPod Classic and a Blackberry, but I hope to remedy that situation soon.

The car kit itself seems very cool and I hope to get the chance to try one. The car kit includes the new TomTom mount, which I really like. It also incorporates a speaker and a microphone as well as an external GPS antenna which means that you don’t have to buy the very latest iPhone with GPS and Compass (although that would be my pick right now) if you already have an iPhone or iPod Touch. The car kit also charges the iPhone when it is in the cradle.

Now the debate has begun in earnest. Why buy the iPhone App and Car Kit, when for the same price you can buy a dedicated PND (Portable Navigation Device) for the same price or maybe even less? This is a similar question to the one I get frequently, which is, what navigation unit or brand is the best? My answer is that ‘best’ is subjective. Different brands and different models currently have different features and the feature set is part of the argument that defines what is best for you.

TomTom and Navman both have new product ranges and different features relating to the user interface, functionality etc. Both brands in New Zealand have GeoSmart Maps (and if you don’t know by now, I work for GeoSmart) which are the most accurate for New Zealand. Why is not relevant for today’s blog. For example Navman now has AA Traffic and TomTom has IQ Routes (which are not the same concept, just an example).

Perhaps part of the answer is how often you travel. As I’ve said in previous blogs. your mobile is your ubiquitous device. You always have it with you. I always have car navigation in my car, but if I’m out of town (without my car) I don’t always take it with me.

The TomTom iPhone Car Kit solves another problem because you can use it as a hands free kit for your mobile. From 1 November, driving and talking on a handheld mobile will become illegal. You will either have to use a hands free kit of some sort or not use your phone at all in the car. I have stopped accepting or making any calls in the car, although I might accept important calls if I had a hands free kit. There is always a tension and anxiety around not answering calls on your mobile. People expect to be able to reach you, which causes an unpleasant feeling for both parties. So here’s a nice solution for your car.

So back to the application, this is essentially the same application as the one residing on the normal PND devices carried by your favourite consumer electronics stores. One cute thing is that on iPhone you can orient your phone to landscape or portrait and it will automatically adapt itself.

The nature of car navigation is changing and like most new technologies it is becoming increasingly difficult to predict what will happen in the near future. LBS on mobile is a given and if you search through my blogs, you will find several about mobile applications, car navigation on mobile will become common place and of course there are many situations where you would like guidance while walking, exercising, travelling in a taxi or on public transport. These are often scenarios where you want to travel light, but wouldn’t go without your mobile.

If you had asked me last year, where car navigation is going, I would have told you about ADAS (Advanced Driver Assistance Systems), for which R&D has been funded by the European Governments. This was to develop systems that would reduce accidents in a number of ways, including monitoring vehicles positions in relation to the lane markings on roads, legal driving speeds, speed and distance of vehicles in front and behind you and much more. Many of the innovations for this are being developed and in some cases launched by brands as far apart as BMW and Nissan.

This system was originally going to be made mandatory in all new cars sold in Europe from 2012 and if this was still the case, it could have meant significantly reduced demand for PND’s. When I was in The Netherlands earlier this year, I was advised that the date had been dropped and the European Union were having a rethink on the subject, and particularly their ongoing commitment to funding it. They determined that it would take more than 10 years before the majority of vehicles in Europe would have this system in place and therefore the deadline wouldn’t have any immediate impact. A cynic would say that this would mean that current politicians would not get any credit within their career to justify spending time on it.

So now we have (I reiterate I haven’t tried it yet) a new system which will provide an all but identical experience to a PND on your iPhone. Of course TomTom isn’t the only mobile product available, but it is the first one being commercially sold in New Zealand. The new Android phones also have GPS and Compass and of course there are some very good Windows Mobile applications as well such as iGO8. Will there be a move away from PND’s? I doubt it, at least in the near future. Navman will certainly be hoping not.

There will be a camp that says a PND is the best device at being a PND. They said the same about PDA’s, but SmartPhones are now viable devices, even though I still have to reboot my new Blackberry Bold at least a couple of times a week. The future is going to be interesting. There are phone companies such as Nokia who showed their intention by purchasing Navteq and are planning converged devices that combine a mobile with car navigation. There are PND manufacturers who are going to be putting SIM Card slots into their car navigation devices.

The market will decide what the best is and the answer to all questions will be yes:)

I’ll leave the last word for today to TomTom.

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Observations on Web 2.0 and hive culture

I was sitting in my daughter’s unit and reading the prelaunch draft of Gordon Dryden and Jeanette Vos book which is about to launch, called Unlimited.

I wanted to take some notes, but I couldn’t find a single pen in the house. There was a wireless keyboard and mouse and the PC was connected to their TV, but no pen.

In the Preface to the book they wrote about how interactive the web now is. with “mass innovation, mass participation, mass co-creativity, mass personalisation.” I think the key word is ‘mass’. Most of the things we do today have been possible for a number of years, but there were only a small number of people doing it. I don’t think we were even called geeks yet.

Now with applications such as FaceBook, MySpace, Bebo and others, a huge percentage of people around the world are sharing information, ideas and their personal space on the web.

Having an encyclopedia on the internet was a logical extension of Encarta which was wonderful for the multimedia and interactivity, but who ever thought there would be something like Wikipedia where everyone has the ability to have input as well as the ability to edit or add to what other people create.

It seems to me that we are evolving into a sort of community consciousness, like a hive, where we all interact with each other becoming part of an interactive organism. For now it is a semi-optional environment where we can choose to participate and the degree of participation from tangential to immersive. I say semi because even if we don’t interact directly, what we say and do often is still recorded in quotes and other forms of data such as photos and video.

Neural interfaces, such as haptic is not the norm yet, but having already celebrated the 50 year anniversary of the mouse, connections between the brain and nervous system and other devices whether physical or optical are realistic. Car manufacturers like BMW are monitoring eye movement and many people with amputated limbs or other disabilities are now able to manipulate devices without physically doing so by direct motor control.

Police and military have for some years been working with communication systems incorporating helmets with monocular displays and voice activated communications. Conventional communications adopted as normal by the masses include text messaging, where it is not unusual for Generation Y’s to conduct multiple concurrent conversations.

The same concept applies in social networking on applications such as Facebook. The networks are also now being merged and instead of having separate networks, it is now quite normal to have family, friends and work colleagues, associates and clients all in the same network with  in many cases access to the same information.

The Ubermens concept is reemerging, mentally anyway, but we also have a collaborative effect which has little to do with IQ or EQ and makes us more powerful and at the same time more transparent. People who are open, honest and happy to share are in a way evolving because honesty becomes a biproduct of the intercommunication.

As I get older and am more open to viewing and understanding the world, nature and nurture, the more I see the amazing symbiosis between all things, living and inanimate. The only thing that really stood apart were human beings who have tried to transform the natural order of things to create a new reality that suits our higher needs as described by Maslow in his hierarchy of needs.

As a hypothesis for consideration, could it be that we have a growing segment of humanity  becoming more connected and in doing so taking more responsibility for each other and our environment. Could this be a factor in how a black president was recently elected in the US? Could this have to do with why more and more people are starting to consider sustainability in their lives and taking responsibility not only for themselves and their community.

Is Truemanity an advanced outshoot of this concept?

Will this continue to evolve as more and more people have access to the same forms of communication, where state censorship is circumvented and a ‘for the hive’ mentality overides the individuals who feel they are more equal than others?

How will it evolve. Will groups of people continue on this path becoming more cohesive and if not with parapsychology but through technology become more intimately connected?

While this blog is starting to get a good following, I would love to get more readers and encouraging me to keep writing. If you feel that my blog is interesting I would be very grateful if you would vote for me in the category of best blog at the NetGuide Web Awards. Note that the form starts each site with www whereas my blog doesn’t and is of course https://luigicappel.wordpress.com.

Thanks so much for your support:)

Car Design and Pricing

I was sitting on my soap box yesterday and thinking about car pricing and design and wondering about some of the rationale of car companies.

This train of thought started on my way home from the Hamilton 400 where I was the guest of Navman and Ford New Zealand who hosted me royally, thank you very much. I had lots of time to think about this because my trip of 120 or so km took me 4 hours as it seemed that most of the 60,000 people attending were taking the same trip north after a great day of V8 motor racing.

The first thing that I wondered about was why a Holden Commodore cost so much more than a Ford Falcon. What do they put in those cars that make them worth a huge premium? When it comes to German precision and safety and having had brief opportunities to drive BMW 6 and 7 Series cars, I can see where they get to charge a premium. They offer both highly sophisticated features including at the safety level and with new requirements such as ADAS,(which will include things like warning if you move out of your lane, monitoring distance and speed of the car in front of you, checking your eyes to see if you are alert and awake etc) they will continue to be in the forefront.

But when I was looking for my next car and comparing cars like the Commodore and the Falcon, I could not understand the price difference and even less when comparing to the features offered in Japanese cars today. You will appreciate that being a toy boy, I like to have gadgets and features as well as sleek lines and lots of power, so when I looked at entry level Commodores, I couldn’t see what the fuss was about.

Sure Commodore won the V8 series, but that was in a $500,000 racing car, not a street car. Anyway after pondering this for some time, I decided that the premium was about status and brand value, not necessarily about the end experience and practical value, which I am sure the manufacturers will argue, but not to my satisfaction as a consumer.

Then my thought process went on to the design of cars and the accessories and features included and decided that we are being ripped off. What a difference there is between concept cars and the cars that we get to buy. My theory is that they come up with a huge number of innovations and drip feed them to us so that they have something to offer into the next model to make us update our car.

The shape of cars doesn’t change significantly. Cars have slowly become more aerodynamic, which means improved performance through less drag. With the cost and future scarcity of petrol, performance is going to become far more important. Why do they move from the bulky square edged gas guzzlers to sleek aerodynamic shapes over 15 years of model enhancements instead of immediately? Are they afraid that they will not be able to come up with new design enhancements? Isn’t it likely that if they dramatically improve car design, features and accessories in one go that their cars will sell more competitively and be more popular. Given how creative people are in the industry (look at the annual Honda car design awards or the annual solar energy races they have in Australia), isn’t it likely that car design would radically improve at an ever increasing pace? It seems as though the industry is deliberately holding back.

I hope that one or two brands of car get the message and start sharing their creativity with us. We should have small (but impact safe) town cars that can slide sideways into tiny car parks in the city and have larger comfortable but economic sleek cruisers that are fun to drive and own for out of town driving, with all the features one would expect like ADAS, navigation with real time traffic, events, reservations for food and accomodation, electric seat memory controls, iPod dock, heated and cooled cup holders, personalised audio and climate control memory, tyre tread sensors and loads more, like TV, games and DVD players for rear seat passengers, interenet browsing……………………………

Imagine, if that was the starting point, how car design would develop for the future, the pace of change and growth would be unbelievable and people would happily upgrade their cars to new models more frequently.

What is it about Facebook?

It amazes me how many people have said to me “I don’t get it” and “What is Facebook?”  Next thing I know I am receiving notifications and whether they get it or not, they are using it. In fact people are spending a fair amount of time every day using it. In December and January ‘Active Users’ exceded 8 million and page views were over 18 Billion in one month! No wonder Microsoft want in!

One thing that continually amazes me and many of the people that I talk to is that unlike many other social netowrking applications, people typically use their own names and provide incredibly detailed information about themselves that they wouldn’t dream of doing on other sites. They complete quizes and compare information with their friends such as their personal goals; would you ever, have you ever, personality tests, what music you listen to and much more. In effect giving people the ability to find out perhaps more about you than you know about yourself.

One thing that many people are still doing is collecting loads of friends like they do on sites where they might be a little more cautious. Perhaps as they play games and talk to people they are interested in or find attractive, suddnely they are laying their souls bare to total strangers.

Obviously this becomes hugely popular and various brands are starting to use Facebook as a way of marketing to and interacting with customers, for example when I search for Facebook applications I find a couple for BMW, 1 for Coca Cola, 37 for Microsoft, one for LG, 162 applications around Google, 12 for Nokia and the list goes on. I’m not making any judgements here, I love the idea of genuine personalised marketing. If companies can figure out how to market products and services that I am genuinely interested in, I am all for it and Facebook applications as marketing data acquisition tools make a lot of sense.

Many years ago I visited Arthur Anderson in Chicago and saw a demonstration of a retail system which kept images and vital statistics of customers. The concept was being able to send an email saying “Luigi, our latest summer fashion shirts are in and here are some pictures of what YOU would like like in your colours.” My future vision for that is that they will send that message with the image in a video so I can see a panorama on my mobile phone, only when I am in vicinity of the store and with an electronic coupon. The issues here are more about trust, but I’m getting into mobile marketing again and digressing as I am wont to do.

The thing I love about Facebook is that they have created an evolutionary product that keeps changing as more and more people add content and concept. You can look in the search area almost as you would in Google. Thinking about things I am interested in, I entered ‘song competition’ and found 19 events. I entered Texas Holdem and found 8 applications, more than 500 events and much more. If you are more of a golfing person, there are 47 facebook applicatins and countless events, the list goes on: politics – 95 applications, religion 25 applications, philosophy 25 applications, 14 applications for theatre and well I can go on indefinitely because while I write this blog, more applications are  being posted.

Then of course there are interest groups, discussion groups, activity groups, fan groups and being silly I even got more then 700 results doing a search under groupies!

I’m starting to get a picture of how much time this amazing environment can take up, but just as interesting how much, used wisely, Facebook could empower and entertain you. It can open doors and lead to all sorts of opportunities. Most of all, it is different. Most social networks are focussed around an activity or group, like photography, music, dating. Facebook is multi faceted and multi dimensional mirroring most people and having an endless array of new things to experience.

I’m still not sure that I can give an elevator pitch of what Facebook is.  I guess it can be whatever you want it to be and more. The question is what is it to you and what are other sites going to do to compete?

While this blog is starting to get a good following, I would love to get more readers and encouraging me to keep writing. If you feel that my blog is interesting I would be very grateful if you would vote for me in the category of best blog at the NetGuide Web Awards. Note that the form starts each site with www whereas my blog doesn’t and is of course https://luigicappel.wordpress.com.

Thanks so much for your support:)